Utilizing Services to Grow
Even in difficult economic times, fitness continues to play a major role in people’s daily lives. But we at Equilibrium recognize the difficult choices faced by today’s budget-conscious consumers, so we are actively adding services that improve the value of an Equilibrium membership. Equilibrium’s unique boutique service model is driving the company’s growth, with a new EQ location in the Fort Point Channel neighborhood launched earlier this year, and another EQ location in Kendall Square set to open in Fall 2009.
As part of our mission to continually offer a higher quality and broader suite of services to our members, we are pleased to announce our partnership with Joint Ventures Physical Therapy.
“The response to Joint Ventures Physical Therapy, introduced in February 2009, has been tremendous. It is because of this success that we are excited to announce JVPT as our EQ Spa partner. This collaboration makes great use of our Spa environment while delivering a new and beneficial service to current and future EQ members,” says Equilibrium president Ben Crosbie
“We could not be happier to partner with such a strong brand with such a great membership,” says Joint Ventures’ owner David Larson, MSPT. “Combining our 1-on-1 treatment approach for all of our services with EQ’s strong reputation for fitness expertise, creates a powerful force for improvement in the health of the Boston community. We are looking forward to growing with Equilibrium at all of their locations.”
Joint Ventures currently operates 5 Boston area locations and offers the following services:
· Physical Therapy
· Massage Therapy
· Aesthetics
· Aquatic Therapy
· Acupuncture
· Chiropractic Care
· Waxing
· Nutritional Counseling
For more information on Joint Ventures Physical Therapy please visit www.JointVenturesPT.com
For more information on Equilibrium please visit www.theEQ.com